Optimizing websites for smartphones and tablets is necessary because more than 48% of users surf the Internet using mobile devices. Website responsiveness is one of the important ranking factors for search engines.Peculiarities of optimizing websites for mobile devicesOptimizing the website for mobile devices allows you to correctly display the resource on different screen resolutions on tablets or smartphones. The website should be optimized for the following reasons: 1According to research, most visitors use the internet on mobile devices. In 2018, their number reached 52% of users.2A mobile-friendly website increases audience loyalty and reduces bounce rate.3The optimized version increases the number of potential customers and sales.4Mobile friendliness is one of the search engine ranking factors.
The mobile-optimized version must have the following properties:user-friendly navigation elements so that visitors can easily click on them regardless of screen resolution; using vertical scrolling, a simple search option and the main page button; a separate sitemap (in the case of the mobile version) which has all the pages as the main website; easy-to-fill forms and simple conversion actions;structured text for quick perception: titles, sections, bulleted lists and visual Cyprus Mobile Number List content; high speed page loading. You can check the speed using Google PageSpeed ​​Insights; no Flash-based elements, pop-ups and ads;image and video adaptability; in the case of video, it is supported by YouTube; perfection number markup <a convenient dialing from the website by clicking on the contact's phone number; ability to read text on any element without any difficulty.
How to optimize your website for mobile devices1An optimized design is best for small resources such as landing pages, business card sites, blogs, and service websites.Templates are a suitable option for information resources, forums, and small online stores. To optimize it, you need a script that determines the device type and displays a specific model based on it.When using templates, the design of the website for mobile devices is simplified: unnecessary elements are removed; thus, it reduces the weight of the page.Design-optimized plugins and themes are the most convenient way for WordPress and other popular CMS projects.2A dedicated mobile version on a subdomain is the longest option, suitable for large portals, social networks and online stores with a wide range of products.Mobile website builders.
Let's take a closer look at these optimization options.Responsive designThanks to the responsive design, the resource will be user-friendly on all devices, while maintaining a design similar to the main version. Google recommends using this type of mobile Cyprus Mobile Number List device optimization. Resource items will be moved vertically, depending on the device screen resolution.Responsive design should hide some bulky elements of the website for mobile devices or replace them with more compact ones.